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News updates on digital payment promotion

This topic provides latest news on digital payment promotion in the country.

Telangana launches official e-wallet for digital payments

Telangana became the first state in the country to launch official e-wallet. The state launched the T-Wallet, the official digital wallet of the state, offering anytime anywhere platform for digital payments with no additional charge for the citizens.

Using this platform, the citizens not only can make payments to government and private organisations towards various services but also receive the benefits from government like pensions, scholarships and MGNREGS wages.

Source : Financial Express

Digital Payment Revolution : Facts & Figures

  • Lucky Grahak Yojana and DigiDhan Vyapar Yojana launched on 25.12.2016
    • 100 Digi Dhan Melas held in 100 cities all over the country.
    • 100 day long information, education and communication campaign led by NITI Aayog to make digital payments a mass movement in India.
    • At least 15,000 institutions have gone cashless across just these 100 rural and urban cities across each one of the 27 states and 7 UTs.
    • With a turnout of over 15 lakh from cities, small towns and villages, the melas have enabled lakhs to open new bank accounts as well as create new Aadhaar cards.
    • Rs.258 crore of prize money won by 16 lakh winners, including customers and merchants belonging to different corners of the country and from varied walks of life.
    • The lucky winners of the Mega Draw felicitated by the Prime Minister in Nagpur.
  • BHIM App and QR Codes launched
  • BHIM App has already created a new world record by registering 1.9 crore downloads in just four months since its launch in December, 2016.
  • India has seen an unprecedented increase in number of transactions made using several user-friendly digital payment methods viz. UPI, USSD, AePS.
    • Volume of all digital transactions increased by about 23 times with 63,80,000 digital transactions for a value of Rs. 2425 crore in March 2017 compared to 2,80,000 digital transactions worth Rs.101 crore till November 2016.
    • Aadhaar Enabled Payments have increased from 2.5 crore in November 2016 to over 5 crore in March 2017.
    • Immediate Payment Service (IMPS) transactions have also increased from 3.6 crore to 6.7 crore during the same period.
  • BHIM-Aadhaar, the merchant interface of the BHIM App
    • It will pave the way for making digital payments by using the Aadhaar platform.
    • Any Indian citizen can pay digitally using their biometric data like their thumb imprint on a merchants’ biometric enabled device which could be smart phone having a biometric reader.
    • Any citizen without access to smart phones, internet, debit or credit cards will be able to transact digitally through the BHIM Aadhaar platform.
    • Already, 27 major banks are now on board with 7.15 lakh merchants so that they can start accepting payments using BHIM Aadhaar.
      • Total Onboarding (including syndicate update) : 7.15 lakhs, Transactions: 12.62 lakh
      • Aadhar:1.75 Lakh
      • BHIM/UPI 4.79 lakh
      • QR Code:1.68 lakh
    • BHIM – Cash back and Referral Bonus Schemes
      • To ensure that the culture of digital payments permeates down to the grassroots.
      • Under the Referral bonus scheme both the existing user who refers BHIM and the new user who adopts BHIM would get a cash bonus credited directly to their account.
      • Under the Cashback scheme the merchants will get a cash back on every transaction using BHIM.
      • Both schemes are to be administered by MEITY and implemented by NPCI.
      • Outlay of Rs. 495 crore for a period of six months.
  • 75 Townships declared Less Cash Townships
    • In order to achieve the target of 2500 crore digital transactions during the current financial year, the Prime Minister announced about 75 townships spread all over India as ‘less-cash townships’.
    • A less-cash township is one where the deployment of payment acceptance infrastructure is complete, all the families in the township are covered under training programs.
    • Selected townships on the basis of third party assessment by Price Waterhouse Coopers (PWC)
    • Townships with more than 80% of the total number of transactions being done through digital modes of payments during the review period are included in this list.
    • These townships are likely to generate over 1.5 lakh digital transactions every day thereby leading to about 5.5 crore digital transactions in a year.
Source: PIB

100 Days of Digi Dhan Mela: Towards Making Digital Payments a Mass Movement

A mega draw of lots was held at Rashtrapati Bhawan to select the winners of the Lucky Grahak Yojana and Digi Dhan Vyapar Yojana. The President, Shri Pranab Mukherjee picked up six lucky winners on the final day of the 100 day scheme. In the consumer category, three mega Prizes of Rs. 1 crore, Rs.50 lakh and Rs. 25 lakh went to the Consumers using Rupay Debit Cards making digital payment of less than Rs.1000. Three mega prizes for merchants worth Rs. 50 lakh, Rs. 25 lakh and Rs. 12 lakh were also declared at the event through the 100th mega draw. The details are as follows-

Consumers Category:


Prize Money


First Prize

Rs.1 crore

Central Bank Of India

Second Prize

Rs.50 lakh

Bank Of Baroda

Third Prize

Rs.25 lakh

Punjab National Bank

Merchant Category:


Prize Money


First Prize

Rs.50 lakh


Second Prize

Rs.25 lakh

Punjab National Bank

Third Prize

Rs.12 lakh

Karur Vaisya Bank

The winners will be felicitated by the Prime Minister on April 14th, 2017 at Nagpur, on the occasion of Ambedkar Jayanti.

The two schemes were launched on December 25th, 2016. Under the scheme, daily, weekly and monthly rewards worth Rs. 256 crore has been disbursed to over 16 lakh citizens over the past 100 days for making and accepting small transactions digitally. Modeled after a careful study of best practices undertaken internationally to create an economy that is minimally reliant on cash, the schemes have been executed over a period of 100 days. Combined with Digi Dhan Melas held across India, in 100 cities over a period of 100 days, the initiative has had a transformational impact in enabling the adoption of digital payment methods in all walks of life.

Over the past 100 days, everyday 15,000 consumers have qualified for total prize money of Rs. 1.5 crore. Additionally, 14,000 weekly winners, both consumers and merchants, have received a total prize money of over Rs. 8.3 crore every week.  Customers and merchants using RuPay Card, BHIM / UPI (Bharat Interface for Money / Unified Payments Interface), USSD based *99# service and Aadhaar Enabled Payment Service (AePS) have been eligible for wining daily and weekly lucky draw prizes.

An analysis of digital payments’ users across India reveals that Maharashtra, Tamil Nadu, Uttar Pradesh, Andhra Pradesh, Delhi and Karnataka have emerged as the top five states / UTs with maximum number of winners. An analysis of winners profiles’ reveals that they are spread across a range of occupational categories including salaried employees, housewives, farmers and daily wage labourers. While majority of the winners were in the age group of 21 to 30 years, there are also a significant number of winners who are above 60 years of age.

Over 18 million people have downloaded Bharat Interface for Money or the BHIM App, creating a new world record. The UPI based transactions crossed Rs.2000 crore mark in the month of March showing an increase of 20% since January this year.

Source: PIB

On-boarding of self organized small and medium businesses / traders on digital payment initiatives

On-boarding of self organized small and medium businesses / traders on digital payment initiatives is a project entrusted to the National Institute of Electronics and Information Technology (NIELIT) by the Ministry of Electronics & Information Technology with the objective of promoting digital payments among traders.

The objective of these training programmes is to understand and adopt simplified digital payment mechanisms like UPI, USSD, BBPS, AEPS etc. in a convenient manner, which would contribute towards establishing digital economy and convey the benefits of digital payments to traders through capacity building programs. About 13500 small and medium unorganized / self organized businesses/ traders are targeted. The Confederation of All India Traders (CAIT) shall be mobilizing traders and trade union leaders for training on digital payment initiatives. Under this programme, NIELIT shall be organizing 5 Regional Workshops at Delhi, Jaipur, Kolkata, Mumbai, Chennai and 30 State Workshops and 100 DigiDhan Camps, all over India.

Source : PIB

NPCI, Mastercard, Visa develop Bharat QR

Bharat QR, a world first interoperable and low cost acceptance solution, developed by National Payments Corporation of India (NPCI), Master card, and Visa.

Bharat QR was devised based on the direction set by the Reserve Bank of India (RBI) in September 2016 and its Payments Vision 2018 , which outlines innovation, interoperability, and security as the three pillars to facilitate India’s transition to a less – cash society.

Bharat QR has three key benefits. First, consumers will not need to scan different QR codes at the same merchant provided by the different payment networks. Second, merchants will only need to display one QR code at the storefront or through the acquiring bank’s mobile application. Third, the underlying specification for Bharat QR can be implemented in other countries to deliver a globally interoperable solution.

Source : NPCI

Measures for promotion of cashless payments in Union Budget 2017-18

Finance minister Arun Jaitley proposed a slew of measures to hasten India’s movement to a cashless economy. Among them are a ban on cash transactions more than Rs 3 lakh, tax breaks for the creation of a cashless infrastructure, greater usage of non-cash modes of payments and making Aadhaar-based payments more widespread.

In the Union budget, the government has sought to incentivize greater use of non-cash transactions for small businesses by lowering the tax rate on presumptive income to 6% from 8% for all non-cash transactions.

Tax exemptions have been announces for manufacturers of point-of-sale (PoS) card readers, mobile PoS (mPOS), fingerprint readers and iris scanners.

The budget also announced the setting up of a separate payments regulator within the Reserve Bank of India (RBI) to regulate the payments space. A computer emergency response team for the financial sector (CERT-Fin) is also to be set-up to increase security of digital transactions.

To give a major push to Aadhaar-based transactions, the government announced that one million biometric PoS machines will be installed by March and subsequently scaled to two million by September. The budget suggested additional cashless initiatives such as Aadhaar-based smart cards for senior citizens.

It also announced two new schemes—Referral Bonus Scheme for individuals and a Cashback Scheme for merchants—to promote the usage of the Bharat Interface for Money (BHIM) app aimed at encouraging merchants and individuals to use the app and make more digital payments.

The government estimates that around 25 billion digital transactions will take place in 2017-18 via different modes of payments such as the Unified Payments Interface (UPI), immediate payment service, AEPS and debit cards used on PoS terminals.

Railways will no longer levy service charge on train tickets booked online through the IRCTC website. Earlier, a service tax of Rs20 had to be paid while booking sleeper class tickets and Rs40 for AC class tickets.

Source : Live Mint

No additional levy on use of cards at petrol stations says Petroleum Minister

MoS (I/C) for Petroleum and Natural Gas, Shri Dharmendra Pradhan said neither the customers nor petrol pump dealers will bear additional charges on digital transactions at petrol stations. He said that the Government had issued guidelines in February 2016 stating that the Merchant Discount Rate (MDR) charge will not be passed on to the consumers and that the stakeholders will take appropriate steps to absorb the MDR charges.

The Government has stepped in after the issue on levy on digital transaction at petrol stations was raised by association of petrol pump dealers. Shri Pradhan said that there will be no additional levy on digital transaction at petrol stations even after 13 January, 2017. He also said that the Petrol pump transaction fee is a business model between the banks & oil marketing companies which they will resolve.

Source : PIB

LPG customers to now get a discount for on-line payment of LPG refill

Oil Marketing Companies, viz IndianOil, BPCL & HPCL are now offering an upfront discount of Rs 5/- on every LPG refill to all LPG customers who will book and pay for their LPG cylinders online. Customers can make payment through existing online modes i.e net banking, credit & debit cards at the time of web-booking their refills.

Customers will get the discounted amount displayed on their screens – i.e. net amount i.e refill RSP minus (-) incentive amount of Rs.5/- which they need to pay for their refill transactions. The net discounted amount will also be shown on the cash memo accompanying the home-delivery of the LPG cylinder.

Under the aegis of Ministry of Petroleum & Natural Gas, it the endeavour of all Oil Marketing Companies aim to encourage consumers to increasingly shift to such payment modes through digital platforms to achieve the objective of no-cash or less-cash based transactions. The incentive will encourage more and more LPG consumers to go for cashless mode transactions.

Source : PIB

Measures for Promoting Digital Payments & Creation of Less-Cash Economy: Benefit of lower rate of Income Tax on digital turnover for small businesses.

The benefit of lower rate of Income-tax on digital turnover for small businesses up to a turnover of Rs.2,00,000,00 (Rupees Two Crore), announced by the Government yesterday under Section 44AD of the Income-tax Act, 1961 is a huge benefit given to businessmen for promoting digital/banking transactions. The benefits given are explained in the following paragraph.

If a trader makes his transactions in cash on a turnover of Rs.Two Crore, then his income under the presumptive scheme will then be presumed to be Rs. 16 lakhs @ 8% of turnover.  After availing of Rs. 1.5 lakhs of deduction under Section 80C, his total tax liability will be Rs. 2,67,800/-. However, if he shifts to 100% digital transactions under the new announcement made, his profit will be presumed to be at Rs. 12 lakhs @ 6% of turnover, and after availing of Rs. 1.5 lakhs under Section 80C,  his tax liability now will be only Rs.1,44,200/. Here, digital transaction includes payment received by Cheque or through any other digital means. In the following example, the benefit obtained by traders and small businesses is explained in 3 different scenarios:


100% Cash Turnover (Rs.)

60% Digital Turnover (Rs.)

100% Digital Turnover (Rs.)

Total Turnover

2 Crore

2 Core

2 Crore

Cash Turnover

2 Crore

0.80 Crore


Digital Turnover


1.2 Crore

2 Crore

Profit on Cash Turnover @ 8%

16 Lakh

6.40 Lakh


Profit on Digital turnover @ 6%


7.20 Lakh

12 Lakh

Total Profit

16 Lakh

13.60 Lakh

12 Lakh

Deduction u/s 80C

1.5 Lakh

1.5 Lakh

1.5 Lakh

Taxable Income

14.50 Lakh

12.10 Lakh

10.50 Lakh

Tax Payable




Tax Saving






Apart from making a tax saving of almost 46% by migrating to banking mode, the small businesses would be able to build their books which may also help them get bank loans easily.  Also, if transactions are carried out through banking channels, then anybody having annual turnover up to Rs. 66 lakhs will have zero tax liability after availing the benefit of Section 80C, after amendment of this new rate structure.

Source : PIB

Government decides to reduce the existing rate of deemed profit under section 44AD of the Income Tax Act in respect of amounts/receipts through banking channel/digital means

Under the existing provisions of section 44AD of the Income-tax Act, 1961 (the Act), in case of certain assesses (i.e. an individual, HUF or a partnership firm other than LLP) carrying on any business (other than transportation, agency, brokerage and commission) and having a turnover of Rupees Two Crore or less, the profit is deemed to be 8% of the total turnover.

In order to achieve the Government’s mission of moving towards a less cash economy and to incentivise small traders / businesses to proactively accept payments by digital means, it has been decided to reduce the existing rate of deemed profit of 8% under section 44AD of the Act to 6% in respect of the amount of total turnover or gross receipts received through banking channel / digital means for the financial year 2016-17. However, the existing rate of deemed profit of 8% referred to in section 44AD of the Act, shall continue to apply in respect of total turnover or gross receipts received in cash.

Legislative amendment in this regard shall be carried out through the Finance Bill, 2017.

Source : PIB

DigiShala DD channel launched to promote digital payments

DigiShala, a free Doordarshan DTH channel has been launched to educate and inform the people about the various modes of digital payments. The channel will help people understand the use of unified payments interface (UPI), USSD, aadhaar-enabled payments system, electronic wallets, debit and credit cards.

Door Darshan (DD) Free Dish reaches to around 2 to 2.5 crore families, mostly in rural areas and people from poor background. The DigiShala is an education and non-commercial TV channel on DD Free Dish with aim to:

  • Impart education related to the digital payment ecosystem, its tools, benefits and processes
  • Inform and educate citizens about Digital India - cashless, faceless and paperless
  • Encourage citizens especially in rural and semi urban areas to use digital payments as well as other products and services offered by Digital India

DigiShala Subscription Details

  • Free to Air (FTA) Channel with receiving frequency: 11590 MHz
  • Satellite/Location: GSAT 15 (DD Direct DTH), 93.5 degree East
  • Broadcasted nationally on DD Free Dish DTH service
  • affordable service without any subscription fees
  • DigiShala TV Channel is also available on channel no 2032 on Dish TV (of Zee Group)

DigiShala Programme Portolio

Range of educational programmes on Digital India in multiple regional languages Sessions with focus on:

  • Step by step demos of making digital payments using UPI, USSD, Aadhaar, e-Wallets, cards etc
  • Talk shows and panel discussions with experts
  • Case studies on business transformation using digital payments
  • Information about products and services under the Digital India programme

To view the Programme Schedule of DigiShala TV Channel, click here.

Source : Cashless India website

Digi Dhan Abhiyan

Digi Dhan Abhiyan is a Ministry of Electronics and IT (MeitY) campaign to promote cashless transactions. The campaign aims to enable every citizen, small trader and merchant to promote digital payment in their every day financial transactions.

As part of the campaign, workshops and awareness drives have been organised across the country to promote cashless transaction.

Vittiya Saksharta Abhiyan (VISAKA) of MHRD

The `Vittiya Saksharta Abhiyan’, an initiative of the Ministry of Human Resource Development, aims to actively engage the youth/ students of Higher Education Institutions to encourage and motivate all payers and payees to use a digitally enabled cashless economic system for transfer of funds.

Through the VISAKA web portal, students and teachers of higher institutions can register as volunteers and upload their achievements periodically. Major achievement will be acknowledged and commended.

Source : VISAKA portal

Package for Promotion of Digital and Cashless Economy

In the aftermath of the cancellation of the legal tender character of old Rs.500 and Rs.1,000 notes, there has been a surge in the digital transactions through use of credit/debit cards and mobile phone applications/e-wallets etc. To further accelerate this process, the Central Government has decided on a package of incentives and measures for promotion of digital and cashless economy in the country. These incentives/measures are following:

  1. The Central Government Petroleum PSUs shall give incentive by offering a discount at the rate of 0.75% of the sale price to consumers on purchase of petrol/diesel if payment is made through digital means. Nearly 4.5 crore customers buy petrol or diesel at such petrol pumps per day who can take benefit of this incentive scheme. It is estimated that petrol/diesel worth Rs.1800 crore is sold per day to the customers out of which nearly 20% was being paid through digital means. The incentive scheme has the potential of shifting at least 30% more customer to digital means which will further reduce the cash requirement of nearly Rs. 2 lakh crore per year at the petrol pumps.
  2. To expand digital payment infrastructure in rural areas, the Central Government through NABARD will extend financial support to eligible banks for deployment of 2 POS devices each in 1 Lakh villages with population of less than 10,000. These POS machines are intended to be deployed at primary cooperative societies/milk societies/agricultural input dealers to facilitate agri-related transactions through digital means. This will benefit farmers of one lakh village covering a total population of nearly 75 crore who will have facility to transact cashlessly in their villages for their agri needs.
  3. The Central Government through NABARD will also support Rural Regional Banks and Cooperative Banks to issue “Rupay Kisan Cards” to 4.32 crore Kisan Credit Card holders to enable them to make digital transactions at POS machines/Micro ATMs/ATMs.
  4. Railway through its sub urban railway network shall provide incentive by way of discount upto 0.5% to customers for monthly or seasonal tickets from January 1, 2017, if payment is made through digital means. Nearly 80 lakh passengers use seasonal or monthly ticket on suburban railways, largely in cash, spending worth nearly Rs.2,000 crore per year. As more and more passengers will shift to digital means the cash requirement may get reduced by Rs.1,000 crore per year in near future.
  5. All railway passengers buying online ticket shall be given free accidental insurance cover of upto Rs. 10 lakh. Nearly 14 lakh railway passengers are buying tickets everyday out of which 58% tickets are bought online through digital means. It is expected that another 20% passengers may shift to digital payment methods of buying railway tickets. Hence nearly 11 lakh passengers per day will be covered under the accidental insurance scheme.
  6. For paid services e.g. catering, accommodation, retiring rooms etc. being offered by railways through its affiliated entities/corporations to the passengers, it will provide a discount of 5% for payment of these services through digital means. All the passengers travelling on railways availing these services may avail the benefit.
  7. Public sector insurance companies will provide incentive, by way of discount or credit, upto 10% of the premium in general insurance policies and 8% in new life policies of Life Insurance Corporation sold through the customer portals, in case payment is made through digital means.
  8. The Central Government Departments and Central Public Sector Undertakings will ensure that transactions fee/MDR charges associated with payment through digital means shall not be passed on to the consumers and all such expenses shall be borne by them. State Governments are being advised that the State Governments and its organizations should also consider to absorb the transaction fee/MDR charges related to digital payment to them and consumer should not be asked to bear it.
  9. Public sector banks are advised that merchant should not be required to pay more than Rs. 100 per month as monthly rental for PoS terminals/Micro ATMs/mobile POS from the merchants to bring small merchant on board the digital payment eco system. Nearly 6.5 lakh machines by Public Sector Banks have been issued to merchants who will be benefitted by the lower rentals and promote digital transactions. With lower rentals, more merchants will install such machines and promote digital transactions.
  10. No service tax will be charged on digital transaction charges/MDR for transactions upto Rs.2000 per transaction.

Source : PIB

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